NovaBloom (“we”, “us”, or “our”) is committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website www.novabloom.com or interact with our services.
We comply with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy laws, as well as international privacy standards.
1. Information we collect
We may collect the following types of information:
a) Personal Information you provide
- Name
- Email address
- Phone number
- Any other information you voluntarily submit through forms or communications with us
b) Information collected automatically
When you visit our website, we automatically collect certain information using cookies and analytics tools (such as Google Analytics), including:
- IP address (may be anonymised)
- Browser type and version
- Device type and operating system
- Pages visited and time spent on the site
2. How we use your information
We use your personal information to:
- Provide, operate, and improve our website and services
- Respond to your inquiries or requests
- Send you updates, marketing communications, or newsletters (only if you have opted in)
- Monitor website usage and trends to improve performance
- Comply with legal obligations
3. Legal basis for processing (for EU visitors)
If you are located in the European Economic Area (EEA), we process your personal data under the following lawful bases:
- Consent – where you have given clear consent for us to process your data (e.g., for marketing emails)
- Legitimate interests – where processing is necessary for our legitimate business purposes and does not override your rights
- Legal obligations – where processing is necessary to comply with applicable laws
4. How we share your information
We do not sell, rent, or trade your personal information. We may share your data only with:
- Service providers who assist in website hosting, analytics, or email delivery (bound by confidentiality agreements)
- Legal authorities if required by law or to protect our rights and safety
We do not use third-party advertising cookies or share data with advertisers.
5. International data transfers
If you access our website from outside Canada, your information may be transferred to and processed in Canada or other countries where our service providers operate. We ensure that appropriate safeguards are in place for such transfers.
6. Data retention
We keep personal information only for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law.
7. Your rights
Under PIPEDA (and GDPR for EU visitors), you have the right to:
- Access the personal information we hold about you
- Request corrections to your personal information
- Withdraw consent for processing where applicable
- Request deletion of your personal information
- Lodge a complaint with the relevant privacy authority
In Canada, you may contact the Office of the Privacy Commissioner of Canada (OPC): https://www.priv.gc.ca
8. Security of your information
We take reasonable administrative, technical, and physical measures to protect your personal information against loss, theft, and unauthorised access.
9. Third-party links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites.
10. Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “Last updated” date.
11. Contact us
If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
NovaBloom
Website: www.novabloom.com
Headquarters: Toronto, Ontario, Canada
Email: [Insert Contact Email]